Alia Bhatt is new global ambassador for L’Oréal Paris

After Aishwarya Rai Bachchan, Indian actress Alia Bhatt has been roped in as the global ambassador for L’Oréal Paris, the French cosmetics brand announced on Tuesday before dropping an advertisement that challenges society's perception of women.

“Empowered, Inspired, Unstoppable. We are thrilled to welcome Alia Bhatt as the new global ambassador of L’Oréal Paris. Alia’s belief that every woman deserves to feel empowered aligns with the spirit of our mission. We are excited to collaborate with her to celebrate and elevate every woman’s unique worth. Welcome to the L’Oréal Paris Family,” wrote the renowned beauty brand on Instagram.

Source: The Telegraph